Gumas. Marketing Smart http://www.marketingsmart.gumas.com Welcome to the Gumas blog. Tue, 01 May 2012 19:24:38 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 The 7 Keys to a Challenger Brand’s Success http://www.marketingsmart.gumas.com/the-7-keys-to-a-challenger-brands-success/?utm_source=rss&utm_medium=rss&utm_campaign=the-7-keys-to-a-challenger-brands-success http://www.marketingsmart.gumas.com/the-7-keys-to-a-challenger-brands-success/#comments Tue, 01 May 2012 19:13:59 +0000 pboudet http://www.marketingsmart.gumas.com/?p=833 http://www.marketingsmart.gumas.com/the-7-keys-to-a-challenger-brands-success/feed/ 0 Deadly Marketing Mistakes for Challenger Brands http://www.marketingsmart.gumas.com/deadly-marketing-mistakes-for-challenger-brands/?utm_source=rss&utm_medium=rss&utm_campaign=deadly-marketing-mistakes-for-challenger-brands http://www.marketingsmart.gumas.com/deadly-marketing-mistakes-for-challenger-brands/#comments Tue, 17 Apr 2012 18:55:58 +0000 pboudet http://www.marketingsmart.gumas.com/?p=823 http://www.marketingsmart.gumas.com/deadly-marketing-mistakes-for-challenger-brands/feed/ 0 8 Tips to Help Challenger Brands Improve their e-Newsletter Results http://www.marketingsmart.gumas.com/8-tips-to-help-challenger-brands-improve-their-e-newsletter-results/?utm_source=rss&utm_medium=rss&utm_campaign=8-tips-to-help-challenger-brands-improve-their-e-newsletter-results http://www.marketingsmart.gumas.com/8-tips-to-help-challenger-brands-improve-their-e-newsletter-results/#comments Tue, 03 Apr 2012 18:55:09 +0000 pboudet http://www.marketingsmart.gumas.com/?p=815 http://www.marketingsmart.gumas.com/8-tips-to-help-challenger-brands-improve-their-e-newsletter-results/feed/ 0 Have You Discovered Your Real Brand of Distinction? http://www.marketingsmart.gumas.com/have-you-discovered-your-real-brand-of-distinction-2/?utm_source=rss&utm_medium=rss&utm_campaign=have-you-discovered-your-real-brand-of-distinction-2 http://www.marketingsmart.gumas.com/have-you-discovered-your-real-brand-of-distinction-2/#comments Mon, 19 Mar 2012 18:53:35 +0000 pboudet http://www.marketingsmart.gumas.com/?p=763 http://www.marketingsmart.gumas.com/have-you-discovered-your-real-brand-of-distinction-2/feed/ 0 5 Things Challenger Brands Must Do to Be Successful http://www.marketingsmart.gumas.com/5-things-challenger-brands-must-do-to-be-successful/?utm_source=rss&utm_medium=rss&utm_campaign=5-things-challenger-brands-must-do-to-be-successful http://www.marketingsmart.gumas.com/5-things-challenger-brands-must-do-to-be-successful/#comments Tue, 06 Mar 2012 02:10:40 +0000 pboudet http://www.marketingsmart.gumas.com/?p=757 http://www.marketingsmart.gumas.com/5-things-challenger-brands-must-do-to-be-successful/feed/ 0 Maximizing Tradeshow Returns http://www.marketingsmart.gumas.com/maximizing-tradeshow-returns/?utm_source=rss&utm_medium=rss&utm_campaign=maximizing-tradeshow-returns http://www.marketingsmart.gumas.com/maximizing-tradeshow-returns/#comments Wed, 15 Feb 2012 19:52:41 +0000 pboudet http://www.marketingsmart.gumas.com/?p=751 http://www.marketingsmart.gumas.com/maximizing-tradeshow-returns/feed/ 0 8 Ways to Use Simple Video to Build Your Brand http://www.marketingsmart.gumas.com/8-ways-to-use-simple-video-to-build-your-brand/?utm_source=rss&utm_medium=rss&utm_campaign=8-ways-to-use-simple-video-to-build-your-brand http://www.marketingsmart.gumas.com/8-ways-to-use-simple-video-to-build-your-brand/#comments Wed, 01 Feb 2012 19:43:27 +0000 pboudet http://www.marketingsmart.gumas.com/?p=742 http://www.marketingsmart.gumas.com/8-ways-to-use-simple-video-to-build-your-brand/feed/ 0 Five Tips to Make Your Messages Sticky http://www.marketingsmart.gumas.com/five-tips-to-make-your-messages-sticky-2/?utm_source=rss&utm_medium=rss&utm_campaign=five-tips-to-make-your-messages-sticky-2 http://www.marketingsmart.gumas.com/five-tips-to-make-your-messages-sticky-2/#comments Tue, 17 Jan 2012 19:07:07 +0000 Gumas http://marketingsmart.gumas.com/?p=718 http://www.marketingsmart.gumas.com/five-tips-to-make-your-messages-sticky-2/feed/ 0 Is it time to audit your marketing strategy? http://www.marketingsmart.gumas.com/is-it-time-to-audit-your-marketing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=is-it-time-to-audit-your-marketing-strategy http://www.marketingsmart.gumas.com/is-it-time-to-audit-your-marketing-strategy/#comments Wed, 04 Jan 2012 19:49:07 +0000 Gumas http://marketingsmart.gumas.com/?p=715 http://www.marketingsmart.gumas.com/is-it-time-to-audit-your-marketing-strategy/feed/ 0 How to Master the Small Space Ad http://www.marketingsmart.gumas.com/how-to-master-the-small-space-ad-2/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-master-the-small-space-ad-2 http://www.marketingsmart.gumas.com/how-to-master-the-small-space-ad-2/#comments Mon, 19 Dec 2011 18:10:27 +0000 Gumas http://marketingsmart.gumas.com/?p=706 http://www.marketingsmart.gumas.com/how-to-master-the-small-space-ad-2/feed/ 0